Solange kondigde op haar Instagram aan dat ze de nieuwe art director en creative consultant voor het sport merk is geworden.
'It is in my new role that I am able to express my love not only for design but the conception of creative ideas, and the execution of them by curating amazingly talented teams' vertelt Knowles.
'I've had so much fun producing special content, ad campaigns, events, and working alongside the awesome Puma team with some of my favorite emerging artists, photographers, graphic designers to create activations that really celebrates both mine and Puma's approach and philosophies'
De kleurrijke collectie is nu in de vorm van een lookbook gelanceerd, en binnenkort te koop op openingceremony.us En hopelijk snel ook in Nederland!